MEDIA-KIT

No. 12 valid from April 2008:

STW2D - EDITORIAL CONCEPT
streetwear today is a magazine for streetculture and everything related – from fashion to streetart and music.
It gives a preview of international trends in streetwear and encompasses its whole cultural and lifestyle aspect. Apart from introducing new products and portraying authentic and innovative brands, shops and influential artists, Streetwear Today is linked to action sports, the sneaker phenomenon, toys, technological innovations and car culture. From day one the magazine is known for its characteristic layout and its extraordinary print quality.

STW2D - TARGET GROUP
Relying on a sophisticated distribution concept, streetwear today reaches the whole international streetwear community: Its heads, opinion leaders, creatives, decision makers, retailers and those who just love a quality product. All over the world the magazine is an indispensable tool for the trend-determining and trend-oriented consumer. In order to reach an international audience all articles are written in English.

STW2D - DISTRIBUTION
In Germany, Austria, Switzerland, the Netherlands, Belgium, Brazil, Great Britain, Japan, Norway, Sweden, Singapore and Thailand the magazine is distributed to selected book stores and the main traffic points such as train stations and airports by Die MedienCompanie VNA GmbH, Hamburg, while our in-house distribution carries it to some of the best streetwear retailers worldwide. Our international network of distributors makes it available in many countries in Europe, the US, Asia and South America. The distribution is completed by our subscription service obtainable in all countries all over the world.

STW2D - PRINT RUN & CIRCULATION
The upcoming issue will have a print run of 29.000 copies. Total circulation of the issue No. 19, I | 2007: 22.864 copies.

stw2d issue

booking
deadline

lithos
deadline

release

       
No. 25...III | 08

  Fri 16.05.08 

  Fri 23.05.08

   Fri 27.06.08

       
No. 26...IV | 08

  Fri 29.08.08 

 Mon 08.09.08

 Fri 10.10.08

 

Publisher, Editing Office & Marketing: Magseven GmbH
Karl-Lange-Str. 53 | D-44791 Bochum
Tel.: +49 (0)234-58 80 85 0
Fax: +49 (0)234-58 80 85 15
eMail: office@stw2d.com
 
Print: Druckzentrum Hußmann GmbH
Kantstr. 5-13, 44867 Bochum

 

Technical data:
Format: 240 x 340 mm (w x h)
1/2 Page Format: 240 x 167,5 mm (w x h)
Bleed: + 3 mm extra bleed on all sides
Print Method: Sheet-fed offset
Supplements, inserts and spot colours: on request.

Print ready material:
As we print with an FM-screening (FM = frequence modulated) we need all data with a optimum resolution of 400 dpi. Please send us pdf/X-3 files only. PPDs (4.0, 5.0 & 6.0) download here.

Other formats only with prior agreement. We can only guarantee proper print results with a binding 1:1 proof on matt paper. The transfer of data via ftp is possible, server details on request. Costs that will arise because of incomplete or faulty materials will be invoiced accordingly.


Basic rates in €:
On request! office@stw2d.com

Discounts
Agency booking discounts 15%

Multiple page discounts
by booking 4 pages a 10% discount will be granted on the price of a double page
by booking 8 pages a 20% discount will be granted on the price of a double page
by booking 12 pages a 30% discount will be granted on the price of a double page

Frequency booking discount
2 issues/year 10%
3 issues/year 15%
4 issues/year 20%

Payment terms
3% advance payment discount

All prices plus VAT.